Customer service and protecting customer information are vitally important to any business, but sometimes it can be tough to do one without impacting the other.
For WideOpenWest (WOW!), a medium-sized provider of cable, internet and phone services, its call centers and customer interaction are at the core of what helps to set it apart within a crowded and competitive market.
“We try to stay on top of the latest technologies and provide the best customer care experience that we can for our users and give them a strong personal experience, so that we can set ourselves apart from the larger providers,” Elaine McGuffin, director of call center telephony at WideOpenWest, told PYMNTS.
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